What s Wrong With The Big New York Publishers
Below is a MRR and PLR article in category Writing Speaking -> subcategory Writing.
What's Going Wrong with the Big New York Publishers?
Summary
The traditional book sales market is shrinking, and the major publishers are struggling to adapt. Despite shipping more books, sales are declining, and supply far exceeds demand, leading to a flooded distribution chain with many returns. What's causing this disconnect?Reports indicate a decline in book sales over the past 15 years. In an attempt to compensate, the top six publishers are pushing retailers to accept more inventory than they can handle.
The Current Landscape
Every day, over 800 new titles are released in the U.S., amounting to more than 290,000 annually. The projected growth rate for the next decade is between 10-15%. However, with an increasing number of titles entering a decreasing market, selling books has become increasingly difficult.This surge in new authors and titles is fueled by digital technology, enabling cost-effective, on-demand printing. This has led to a new publishing model that profits from charging authors for printing and marketing rather than focusing on sales.
However, this means authors bear the costs and pay a high price to compete in a traditional market.
A New Approach for Independent Authors
Independent authors should reconsider their strategy if they are focusing on bookstore shelf space. A better approach exists!Two key factors can drive the success of independently published books:
1. Independent authors are currently the main growth area in publishing.
2. The future of book sales is online.
Combining these elements into a single digital marketplace can make a significant impact.
A United Front
Independent authors should unite around the goal of selling more titles online. An online platform can showcase authors and their works, allowing readers to discover unique voices and untold stories. This platform should foster personal connections between authors and their audiences, providing access to titles not typically found in physical bookstores.This approach is perfect for writers ready to break free from the control of major publishers. By coming together, Independent authors can better navigate and thrive in the evolving book market.
The journey to independence in bookselling begins by uniting as Independent writers and authors.
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