How To Link To Your Website When Writing Articles
Below is a MRR and PLR article in category Writing Speaking -> subcategory Writing.
How to Effectively Link to Your Website in Articles
Summary
To reap the full benefits of linking to your website from articles, mastering the technique is crucial. Incorrect linking can undermine your marketing efforts.Common Mistakes
Many writers fall into the trap of inserting raw URLs directly into their articles, especially in the resource box. Here’s an example of a mistake often made:"If you enjoy shopping, find out how you can get cash back from your online shopping. Visit us at http://www.myayopahstore.com. Click here now!"
Using the same generic resource box across different articles also reduces effectiveness. This approach fails to maximize the potential of external links for search engine ranking.
The Importance of Effective Linking
For high search engine rankings, external links containing relevant keyword phrases are crucial. Even if your website doesn't prominently feature a keyword, search engines will trust external endorsements.For instance, when a searcher looks for "shoes," your site could still appear highly ranked if linked frequently with that keyword.
Try it yourself: Enter "worst president" on Google without quotes. The top result, http://www.whitehouse.gov/president, does not contain the phrase "worst president" yet ranks highly.
This tactic is powerful enough to redirect search traffic in unexpected ways, such as directing "Wendy’s" searches to the McDonald's site!
Steps to Create Effective Links
1. Use Keyword-Rich Anchor Text:
For a site about online shopping, include phrases like "online shopping deals" in your anchor text. Use HTML to create your links, like this: `Anchor Text`.
2. Craft a Rich Resource Box:
Include related terms in your resource box as search engines analyze surrounding text. This contextual information boosts your site's relevance and ranking.
By building varied resource boxes for each submission, you increase the impact of your links significantly. Avoid repetitive strategies that waste your writing efforts. Apply these tactics now and watch your results improve!
You can find the original non-AI version of this article here: How To Link To Your Website When Writing Articles.
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