Article Marketing And Website Traffic

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Article Marketing and Website Traffic


How Article Marketing Can Boost Your Website Traffic


Summary:

Article marketing is a highly effective way to enhance your website traffic with minimal effort. By writing a few well-crafted articles, you can see a significant boost in visitors.

The Power of Relevant Writing


To make the most of article marketing, your content should align with the topic or niche of your website. This strategy allows you to direct traffic to any page on your site, setting it apart from other traffic-building methods.

Using the Author's Resource Box


Most article directories offer an author’s resource box, where you can include a brief bio and links to your website. This link can point to any page relevant to your article, providing a direct connection to the content the reader is interested in. For example, don’t link to a page about octopi if the article is about giant squid.

Understanding Directory Guidelines


Authors often make the mistake of not fully understanding the rules regarding what can be included in a resource box. Some directories allow HTML and links, while others do not. Choose directories that permit links, as this is crucial to driving traffic to your site. Avoid those that don't support this feature unless they offer an alternative way to include your URL.

Maximizing Traffic Through Links


The key benefit of article marketing is the one-way link to your site, attracting readers who appreciate your content and want more information. This can lead to a significant surge in traffic, either as a quick boost or a steady increase over time, depending on how you submit your articles.

The Importance of Article Variations


Creating multiple versions of your article and submitting them to various directories can yield better results. Search engines may view identical articles across different sites as less relevant, potentially reducing your visibility. By producing unique versions for different directories, you enhance your chances of maintaining high rankings.

Strategies for Effective Article Submission


Instead of crafting several versions of a single article, focus on writing multiple articles and submit each to a variety of search engines. This approach has proven more effective in increasing traffic, based on my own testing.

Conclusion


Article marketing can significantly boost your website traffic, especially when using directories wisely and crafting intelligent submissions. Focus on creating relevant content and leveraging the author’s resource box to maximize the benefits.

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