Marketing to Marketers
Below is a MRR and PLR article in category Writing Speaking -> subcategory Book Marketing.
Marketing to Marketers
Marketing to marketers can be a lucrative endeavor, offering tools and resources to help fellow marketers succeed. However, a common issue is that many of these products?"scripts, programs, eBooks, and more?"are often promoted by affiliates who have never actually used them. This creates a cycle where the real benefits of these products are overshadowed by the quest for a quick profit.
I am a big fan of innovative marketing tools, especially those that automate repetitive tasks. For instance, I use an article auto-submitter, RSS feeds to update my sites, and automated links to Clickbank products directly from my blog keywords. These tools are invaluable for streamlining my work.
The problem arises when individuals promote products they have no experience with, potentially missing out on substantial long-term benefits just for immediate gain. I admit, I've been there before, and I might find myself there again, but I make it a point to only endorse products I genuinely use and trust. This way, I can provide honest and valuable insights based on actual experience.
My focus is on marketing to the everyday internet user. I target people searching for deals, like those on credit cards, using advanced scripts to ensure my site remains up-to-date. I also recommend hotels in Thailand, leveraging my personal experiences. I contribute to Thailand-related forums and manage six affiliate hotel sites in the region. Having traveled to Thailand for over three decades, I find it straightforward to write articles on the country, including hotel affiliate links in my resource box.
Occasionally, I write on marketing and credit topics to drive traffic. I own about 10 article sites and welcome submissions from others, helping diversify content.
I prioritize marketing products to those who will genuinely benefit from them, rather than to those simply looking to resell them. This approach aligns with my belief in integrity?"the focus should be on assisting real users.
There's nothing inherently wrong with marketing to marketers. It’s a significant part of the industry, and I utilize many tools designed for this purpose, particularly those that enhance efficiency.
However, I do take issue with dishonest marketing?"when individuals falsely claim to have used a product, expressing unwarranted praise to earn commissions. It’s crucial to maintain transparency and honesty in our promotions.
Ultimately, keep developing those incredible products that make our lives as marketers easier, but let’s ensure we market them truthfully.
You can find the original non-AI version of this article here: Marketing to Marketers.
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