Building A Rock Solid Query Letter
Below is a MRR and PLR article in category Writing Speaking -> subcategory Article Writing.
Crafting an Effective Query Letter
Building a Powerful Query Letter
Summary:
I recently reviewed a client's query letter, which was detailed, highlighting the book's marketing potential, her impressive credentials, and her valuable contacts for publicity. However, she overlooked a crucial aspect: mentioning what her book was about! I used to think query letters were straightforward, but they actually need to cover many essential points. A query letter is your first impression, so you can't afford to miss anything important.Key Elements of a Solid Query Letter
Introduce Yourself
While it's tempting to dive directly into your book's brilliance, start by introducing yourself. Use the first paragraph to capture the agent's attention by showcasing your qualifications and current activities that build your platform. Do you give talks, appear on TV, or have professional accolades? If you're an authority in your field?"like a seminar leader in real estate finance with an audience of 5,000 monthly?"mention it. Highlight activities that position you to sell your book effectively.Describe Your Book
Next, in two or three paragraphs, explain your book's concept or story. Model your description after the blurbs on book covers?"concise yet engaging, aiming to spark interest. Use bullet points to outline the book's key insights. Will readers learn five strategies for weight management or discover four affordable resources for home financing? Make this section intriguing and succinct, then proceed to...Present Your Marketing Plan
Include a brief paragraph or two on how you plan to market the book. While traditional publishers offer support, you are your book's best advocate. Editors consider an author's marketing presence when evaluating manuscripts. Bringing a solid marketing plan shows that you understand the business and enhances your book's prospects. Highlight your media contacts, your knack for securing quotes in press outlets, and any freelance articles that could promote your book. This demonstrates your commitment and business acumen.The Next Step
After outlining your credentials, book description, and marketing strategy, the goal is to have the agent intrigued. Now, propose the next step: whether it's sending a proposal or 50 manuscript pages. Politely ask, "May I send this to you?" This respectful approach shows you're considerate, not presumptive. Conclude by stating when you'll follow up, either by phone or email, depending on their preference.Final Thoughts
Once completed, review your query letter multiple times. Have someone you trust do the same to ensure nothing is missed. When it's polished to perfection, send it out widely. Congratulations, you've taken the first step toward bringing your book to the world. Wishing you a successful journey!2006 Sophfronia Scott
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