Volvo Out To Conquer Indian Auto Market
Below is a MRR and PLR article in category Vehicles -> subcategory Cars.
Volvo Aims to Conquer the Indian Automotive Market
Summary:
Volvo Car Corporation is set to expand its global footprint by entering the Indian market. With India's robust economic growth and low inflation, the company sees a promising opportunity to establish a strong presence. Volvo plans to launch its luxury S80 sedan and XC90 SUV, aiming to capture consumer interest and pave the way for future offerings.
Article:
Volvo Car Corporation is gearing up to expand its market reach by introducing its vehicles to India, starting sales in the last quarter of this year.
Volvo Cars India will establish its main office in Delhi, initially focusing on the luxury Volvo S80 sedan and the XC90 SUV. As these models gain traction, the company plans to introduce more vehicles to the Indian market.
Fredrik Arp, President and CEO of Volvo Cars, stated, "It is an important step for Volvo to establish a presence in this market, especially as India's passenger car segment shows significant growth. We believe the timing aligns well with our competitors."
With India's economic growth and low inflation, Volvo anticipates a successful entry into the market, expecting rising sales over the years.
Arp further adds, "These models exemplify modern Scandinavian elegance, and we are confident they will succeed in India. Our goal is to build Volvo’s strong brand in India with premium quality cars."
Following the launch of the S80 and XC90, Volvo plans to introduce additional models like the C70 convertible and C30 compact car from 2006 to 2009, further strengthening its lineup in the Indian market.
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