The Upcoming Buick LaCrosse Super Sport
Below is a MRR and PLR article in category Vehicles -> subcategory Cars.

The Anticipated Buick LaCrosse Super Sport
Overview
Buick is set to unveil a roadster inspired by its Velite cabriolet concept. If successful, this new launch could significantly revitalize Buick’s brand image. Have you driven a Buick recently?
A New Era for Buick
Leading automotive sources, including Edmunds, speculate that Buick is moving forward with a sportier version of the popular LaCrosse sedan. This model aims to be a true roadster, bringing a youthful energy to Buick’s lineup?"a shift not seen since the Regal Grand National in the 1980s. Will the Super Sport be enough to reclaim a younger market? Let’s delve into what Buick has planned.
Buick’s Journey to Quality
For years, Buick has excelled in customer satisfaction and quality surveys. This focus on improvement has paid off, but excitement has been lacking. As sales plateau and the average buyer's age increases, Buick needs to attract younger consumers to thrive. Even those on the younger side of the AARP spectrum have been largely indifferent to Buick's current offerings.
Enter the Super Sport
Based on the Velite concept seen at several auto shows, the Super Sport will target high-end buyers with a blend of luxury and performance. Similar to the Lexus SC430, reports suggest it may feature a 300 hp V8 engine, possibly paired with a six-speed automatic transmission. A more powerful 3.6L twin-turbo engine with over 400 hp has been rumored but may not proceed if gas prices remain high.
Expected Features
While specifics are limited, if the Super Sport mirrors the Velite concept, it could include:
- Heritage Design: Inspired by the late 1930s Buick boat tail style, featuring Buick’s iconic waterfall grille and side portholes.
- Wheel Design: 20-inch front wheels and 21-inch rear wheels with rear-wheel drive.
- Interior: Leather 2+2 seating.
- Convertible Top: A retractable hood that integrates seamlessly into the trunk.
- Technology: Full cabin amenities with OnStar and XM satellite radio integrated into the dashboard.
Future Prospects
The rest of the details about the Super Sport, including production and release dates, remain speculative. Financial considerations at GM will influence decisions, but a 2008 or 2009 release is possible if approved.
Conclusion
Buick needs a car like the Super Sport to bring vibrancy to its lineup. With expected pricing over $40,000, it will appeal to those who can afford luxury. If Buick pulls it off, the Super Sport might pave the way for more innovations, potentially reviving a Regal-inspired model. This could be a much-needed boost for a brand eager for a fresh start.
You can find the original non-AI version of this article here: The Upcoming Buick LaCrosse Super Sport.
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