New Mazda MX-5 at British International Motor Show

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New Mazda MX-5 Unveiled at the British International Motor Show


Overview


The Mazda Motor Corporation is set to make a grand entrance at the 2006 British International Motor Show, running from July 18 to July 30. The company will debut its latest innovation, the Mazda MX-5, for the very first time, showcasing a feature that has enthusiasts buzzing: a power retractable hardtop.

Highlights


Mazda MX-5


Mazda's new MX-5, set to be the star of the show, introduces a power retractable hardtop?"a unique addition to the third generation of MX-5s. This lightweight sports car promises a "unified sense of driving exhilaration," offering diversity and distinctiveness in its features. Mazda emphasizes its design philosophy, known as Jinba Ittai, which translates to "rider and horse as one," highlighting the emotional connection between driver and vehicle. Depending on the region, this model is referred to as the Mazda MX-5 Roadster Coupe, Mazda Roadster Power Retractable Hard Top, or simply the Mazda MX-5 (Miata) Power Retractable Hard Top.

Mazda BT-50 Pickup


Alongside the MX-5, Mazda will also introduce the BT-50?"a one-ton pickup truck?"featuring a robust 2.5-liter Direct Injection Turbo Diesel engine. Although it is new to the European market, this engine made its debut at the Bangkok Motor Show last March. The BT-50 marks an exciting expansion in Mazda's lineup with its heavy-duty capabilities.

Conclusion


The 2006 British International Motor Show promises to be an exciting event for Mazda, as it showcases innovative models that fuse exciting designs with cutting-edge technology. Mazda enthusiasts and potential customers will have much to look forward to, with the MX-5 and BT-50 leading the charge.

You can find the original non-AI version of this article here: New Mazda MX-5 at British International Motor Show.

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