Lincoln s American Dream And Four New Vehicles
Below is a MRR and PLR article in category Vehicles -> subcategory Cars.
Lincoln's Vision: The American Dream and Four New Vehicles
Summary:
Lincoln has launched a new campaign called the "American Dream," aimed at inspiring people to pursue and live their version of the American Dream. This initiative builds on the success of models like the Lincoln Mark LT and Lincoln Zephyr, and introduces four new vehicles.
Keywords:
auto parts, Lincoln, Lincoln parts, Mark IV parts, Lincoln accessories
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Article Body:
Do you recall Ford Motor Company's "Bold Moves" campaign? Lincoln has crafted its own unique direction with a campaign titled "The American Dream." This initiative is designed to inspire individuals to chase their personal visions of success. It's a strategy hinged on the growing popularity of models like the Lincoln Mark LT and Lincoln Zephyr. As part of this ambitious campaign, Lincoln is unveiling four new vehicles.
Explaining the strategy, Al Giombetti, President of Marketing and Sales for Ford, Lincoln, and Mercury, remarks, "The Dreams marketing platform captures the vision motivating ambitious individuals along with the rewards of achieving success. It aligns perfectly with our brand as we reshape Lincoln into a new American success story fueled by innovative products. Impressively, eighty percent of our showroom will showcase new models for 2007."
Lincoln's sales have soared by approximately eight percent, largely thanks to the 2006 Lincoln Zephyr and Lincoln Mark LT. The acclaimed midsize sedan, Lincoln Zephyr, launched last fall, alongside the luxury Lincoln Mark LT pickup truck, have both received considerable praise and accolades. Notably, both models earned high marks from the J.D. Power and Associates Initial Quality Study. Moreover, the Lincoln Zephyr was awarded the Wards Auto World Best Interior Award in its segment.
Mike Richards, Lincoln and Mercury's General Marketing Manager, states, "Building on the success of the 2006 Zephyr and Mark LT, Lincoln will introduce four remarkable vehicles designed to motivate and reward those who chase the American Dream. These models?"the new Lincoln MKX, MKZ, Navigator, and Navigator L?"will offer a premier driving experience that celebrates our customers' achievements."
With these innovative offerings, Lincoln is not only expanding its lineup but also reinforcing its commitment to celebrating and inspiring success.
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