Book Shepherds Who are they What do they do Should you hire one

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Book Shepherds: Who Are They? What Do They Do? Should You Hire One?


Overview


In the burgeoning world of self-publishing, a new type of professional has emerged to guide authors through the intricate process of bringing a book to life. Known as "book shepherds," these experts offer valuable insights that transform the self-publishing journey from a daunting task into a more manageable, successful venture.

Understanding Book Shepherds


Self-publishing isn’t just about sending your manuscript to print and waiting for success. The journey involves making numerous critical decisions that can be overwhelming for new authors. This is where book shepherds come in. They provide expert consultation on cover design, manuscript editing, printing, distribution, marketing, and publicity. Some work within full-service firms, while others operate independently and connect authors with other specialists.

Benefits of Hiring a Book Shepherd


Engaging a book shepherd can significantly enhance your publishing success:

1. Time and Mistake Prevention: A shepherd's experience helps prevent costly mistakes that new self-publishers often make.

2. Tailored Support: Book shepherds like Ellen Reid view their role as that of a creative director in an ad agency, assembling specialized teams for each project and overseeing every detail.

3. Business Planning: Experts like Cynthia Frank emphasize the importance of having a solid business plan from the outset, ensuring authors understand their strengths and weaknesses to maximize success.

4. Industry Connections: With established networks, shepherds can facilitate distributions and craft creative marketing strategies that don’t break the bank.

Making the Most of Book Shepherding


To maximize your experience with a book shepherd, it’s essential to do your homework beforehand. Research extensively, have a clear business plan, and approach the shepherd with specific questions to make your sessions cost-effective.

Advice from Barbara Denise Files: Network with other self-publishers, join writers’ clubs, and educate yourself before consulting a shepherd. The more prepared you are, the more you’ll benefit from their expertise.

Tips for Self-Publishing Success


1. Invest Wisely: Entering the self-publishing realm unprepared or underfunded can lead to failure. Plan and allocate resources appropriately.

2. Plan Ahead: With a saturated market of 120,000 new books yearly, early planning in marketing and design is crucial.

3. Professional Design Matters: A well-designed cover is vital as it serves as the first impression for potential readers.

4. Balanced Approach: Decide which aspects of the publishing process you'll manage and which you'll delegate to professionals.

5. Quality Equals Success: Ensure your product matches the level of traditional publishing houses for the best chance at success.

Conclusion


Book shepherds offer invaluable assistance in navigating the intricate terrain of self-publishing. Their expertise can save authors time, money, and headaches, making the dream of a published book a reality.

This article originally appeared in Between the Lines, a free e-zine by The Editorial Department. For more insights, visit [The Editorial Department](http://www.editorialdepartment.com).

You can find the original non-AI version of this article here: Book Shepherds Who are they What do they do Should you hire one.

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