So What Is A Social Network
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What Is a Social Network?
Summary
A social network is a web of individuals or organizations connected through various social relationships, from casual acquaintances to family ties. These networks aim to facilitate communication and connections on multiple levels.Understanding Social Networks
The concept of social networking is rooted in a study by Stanley Milgram in 1967, which showed that any two random U.S. citizens are linked through an average of six intermediaries. This idea gained popularity through the play and film "Six Degrees of Separation" and the TV series "Six Degrees."
Recent Internet studies, like the Ohio State Electronic Small World Project and Columbia's Small World Project, support the notion that five to seven degrees of separation can connect two people online. This underscores the potential of online social networks to forge new connections between people.
The first online social network launched in 1995 and now boasts 12.9 million visitors. This growth challenges the Dunbar number, which suggests that genuine social networks are limited to around 150 connections. Currently, there are over 200 online social networking sites, with membership numbers steadily rising.
How Internet Social Networks Work
On social networking sites, founders typically send invitations to potential members to join. These members can then invite others, creating a network of connections. Many platforms offer features like viewable profiles, address books, and connections for both social and business interactions. Most sites are accessible to the public, making it easy to connect with new people both personally and professionally.
Jon Gibs, senior director at Nielson/NetRatings, emphasizes that online social networking is not a fleeting trend. On the contrary, it is expected to become more deeply integrated into mainstream websites.
In conclusion, social networks provide a vital means of connecting with others, offering a blend of personal and professional engagement that continues to grow and evolve.
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