Search Engine Positioning For The Weary.

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Search Engine Positioning for the Weary


How to Boost Your Site from Page Five to Page One on Google


Are you tired of seeing your website languish on the fifth page of Google search results? Here are some practical tips to elevate your positioning and get noticed.

1. Clean Up Your HTML


Be cautious with Dreamweaver and CMS software.

Dreamweaver is popular among webmasters, but it often adds unnecessary blank spaces and breaks lines in HTML code, which is especially frustrating in meta tags. Use EditPad's 'Find and Replace' function to clean up these newlines and spaces.

While Content Management Systems save time and help amateurs create professional-looking sites quickly, they often contain irrelevant code for search engines. Your site's content might be overshadowed by repetitive headers, sidebars, and footers.

The outcome? Lower rankings in SERPs for competitive keywords, if your page is indexed at all.

CMS software developers focus mainly on eliminating code errors and adding features, often neglecting marketing needs. Frequent security updates can also be a hassle.

Drastic Solution:

1. Write your content in a text editor like EditPad.
2. Convert it using a Text to HTML converter.
3. Use Dreamweaver sparingly for formatting.
4. Create a HTML list of your pages.
5. Upload pages using FTP.

Benefits:
- Search engine spiders access your content directly.
- Greater control over page design and what search engines 'see.'
- Avoid reliance on a MySQL database.
- Enhanced security against hacker attacks.

Explore Conditional Server Side Includes to organize web pages while keeping HTML clean for search engines. As for Microsoft FrontPage, it’s best left to your competitors.

2. Acquire High-Quality Links


- Submit articles to credible article websites.
- Hire freelancers to create free software for promotion.
- Submit to top directories like Yahoo and DMOZ, but focus on quality over quantity.
- Engage in popular forums and blogs that allow direct hyperlinks in your signature.
- Stir up discussions by challenging conventional beliefs.
- Craft a press release that attracts journalists’ attention.
- Innovate a better, faster, or cheaper version of a popular product.

By obtaining quality links, your site will stand out amidst countless average sites.

3. Provide Value


Consider offering something that people genuinely desire, rather than niche interests. Focus on how your product can meet the wants of your audience ?" whether it’s for money, relationships, health, or happiness.

Choose a lucrative industry and innovate to provide a superior, faster, or cost-effective solution. Research is affordable, and creativity is free.

Alternatively, you can rush into things with a half-prepared site and gamble on traffic, only to end up frustrated. Offering a popular product with a unique twist often earns you natural backlinks.

4. Innovate or Reinvent


MySpace became a phenomenon by improving upon existing social networking sites. They created a viral platform where users could freely express themselves, attracting a massive audience without relying heavily on search engines.

Being first with a popular product or a smart second can make a substantial difference. Take time to brainstorm, relax, and let ideas emerge naturally. If an idea excites you consistently, it may be worth pursuing.

Once strangers love it too, you're on the right path.

Embrace these strategies, and watch your website climb to page one on Google's search results!


You can find the original non-AI version of this article here: Search Engine Positioning For The Weary..

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