List-Building Why Sites Come Last And Lists Come First
Below is a MRR and PLR article in category Internet Business -> subcategory Web Hosting.
List-Building: Why Lists Should Come First
Summary:
Many people come to me asking, "I've bought a website, but it's not what I wanted. Where can I find help to fix it?" My response? "Hold on, let's take a step back." While finding a web designer is easy, it may not be the best starting point.The Common Misstep:
When starting out, many individuals focus on how they want their website to look. They may choose styles from several websites (I’ve been there too). Early on, I hired multiple designers through barter because I lacked funds, and none of those beautiful websites generated revenue.Lesson Learned:
The website’s appearance was irrelevant. What truly matters is building a list and understanding the design elements that appeal to your customers.A Shift in Focus:
Consider holding off on designing a website. Instead, concentrate on building a list and understanding the components of a successful, converting website. This approach prevents wasted resources and efforts.Determine Your Offering:
First, decide what you’ll sell or which service you’ll provide online. Begin by focusing on something you’re passionate about or skilled in, identify a problem in that area, and explore various solutions.Universal Rule:
Whether you’re in real estate, optometry, or the information sector, the principle is the same: a strong direct response website typically outperforms a visually appealing one. However, even more valuable than a site is a robust list.Starting Out:
For those new to the online scene, I recommend focusing on building a list. Gather people interested in your message and future products.Quick List-Building Tips:
1. Create a Newsletter: Share insights about your passion. Subscribers will naturally be interested in related products.2. Offer Freebies: Provide reports or an autoresponder series in your expertise area.
3. Co-Registration: Partner with others by offering your newsletter alongside theirs, expanding your reach.
Transition to a Website:
After you’ve built a list and gained insights, consider setting up a site. Your main priority should be client and customer list-building, not just website aesthetics. A product without an audience leads nowhere. By focusing on list-building first, you’ll save time, money, and avoid unnecessary frustration.You can find the original non-AI version of this article here: List-Building Why Sites Come Last And Lists Come First.
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