How To Survive After Mighty Google Rapes Your Pagerank

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How to Recover After a Google PageRank Update Hits


Summary

The recent Google PageRank update has left webmasters either celebrating or scrambling. Many sites experienced a drop in PageRank, while a few saw gains. Whether you're affected or just looking to improve, maintaining and boosting your site's visibility and traffic is crucial.

The PageRank Shake-Up

I felt the impact firsthand?"two of my sites dropped to PR3 and PR0, while two others climbed to PR5, with the rest remaining unchanged. Such fluctuations aren't unusual, even for major sites like Forbes and The Washington Post, which dropped significantly.

Don’t Panic: Focus on SERP Rankings

A drop in PageRank doesn’t always mean your site will fall in search engine results pages (SERPs). Your SERP position is far more critical, as it directly influences the traffic you receive.

Strategies to Maintain and Increase Traffic


1. Classified Ads: Continue posting ads both online and offline. Utilize platforms like AdSense and Overture, and even try bumper stickers to draw paying customers. Ensure your content keeps visitors engaged.

2. RSS Submission: In an era of information overload, RSS feeds are essential. Ensure your content reaches users via feed readers and aggregators.

3. Article Submission: Regularly submitting articles to platforms like EzineArticles can secure hundreds of backlinks. These links often multiply as others share your content.

4. Press Release Submission: Submit press releases to syndication networks to get media coverage. This can drive fresh traffic to your site.

5. Forum Signatures: Though they might not boost your PageRank, engaging in forums can lead interested readers to your site, increasing traffic and potential sales.

6. Blog Submission: A wide readership, as seen with platforms like Connected Internet, can generate significant revenue. Engage with readers through blog submissions.

7. Directory Submission: While less impactful than before, directory inclusion can still capture occasional visitors.

8. Ebook Submission: Offering free ebooks can drive backlinks as people share your content. This can quickly enhance your site's rankings.

9. Pad File Submission: Release valuable apps, similar to Adobe's strategy with Acrobat Reader, to gain downloads and increase visibility.

10. Video Upload: Upload content to platforms like YouTube to attract additional viewers.

11. Social Bookmarking: Utilize services like Digg, Technorati, and Newsvine to increase exposure and traffic.

Keep Moving Forward

While a PageRank drop might seem daunting, employing these strategies can help you maintain and even increase your site's visibility and performance. Stay resilient and proactive in boosting your online presence.

You can find the original non-AI version of this article here: How To Survive After Mighty Google Rapes Your Pagerank.

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