Ecommerce Mashups And Future Site Function
Below is a MRR and PLR article in category Internet Business -> subcategory Web Hosting.
E-commerce Mashups: Enhancing Future Site Functionality
Introduction
When you hear the term "mashups," what comes to mind? Unless you're already familiar with the concept, your initial thoughts might not capture the full scope of what mashups can achieve.
Understanding Mashups
The term "mashups" is applied in both music and software applications. Essentially, it's about blending two separate media into something entirely new. In music, this could mean combining Aretha Franklin with Metallica to create a fresh track. In the software world, mashups involve integrating two successful applications to enhance functionality, resulting in a product that's more powerful and user-friendly than its individual components.
Tech Giants and Mashups
In 2006, both IBM and Google showed interest in mashups for online applications. Users have been creating mashups with Google's map program, allowing websites to offer customized location services. IBM's involvement further signals that mashups might soon become mainstream.
Implications for E-commerce
Although the impact on e-commerce isn’t completely clear, the potential is vast. Mashups could enable greater interaction with site applications, speeding up tasks and improving checkout processes for visitors. What may have once seemed like hacking is now gaining traction among major online stakeholders.
Marc Benioff from Salesforce.com stated, "Soon everything will just be a service, business e-mail or your PBX, all your business apps. It's already affected us in our homes and now these services are going to pervade your business."
Future Prospects
Long-term, e-commerce mashups could streamline site applications, allowing visitors to accomplish more on your website than they ever thought possible. The once-taboo idea of merging successful software applications is now breaking barriers in the business world, aiming to create a universally satisfying online shopping experience.
Key Components of Successful Mashups
Three crucial elements define successful mashups: presentation, functionality, and data. Some mashups might only improve one aspect, such as presentation, without enhancing functionality or data integration. The optimal mashup will excel in all three areas.
Conclusion
In the coming months, you'll likely hear more about mashups in business applications. While there's still much to learn, the potential benefits for e-commerce are significant. Mashups could revolutionize how users interact with your website, offering a more seamless and enjoyable experience.
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