Ecommerce Basics Three Things To Avoid
Below is a MRR and PLR article in category Internet Business -> subcategory Web Hosting.

Ecommerce Basics: Three Things to Avoid
When building your ecommerce website, it's easy to make a few common mistakes, but fortunately, they're just as easy to avoid. Let's explore three critical pitfalls to steer clear of.
1. Contact Us
Given the instantaneous nature of the internet, it’s essential to make contact information readily accessible. Whether this information is on each page or via an easy-to-find link, customers should never struggle to reach you.
Consider investing in a call service and a toll-free number. Merely offering an email address might not build enough trust since customers don’t like waiting hours for a reply. Some might leave your site altogether if they can't easily contact you.
Alternatively, you might set up an instant messaging system to connect with clients during business hours. Many websites fail because they lack real-time, personal interaction. The ability to connect with a human being is vital.
2. Proper Planning
Do you have a clear plan for your website's direction? Planning is crucial, much like the story of a man who built a functional houseboat from recycled materials in his local harbor. While this approach worked for him, a hastily assembled website can repel visitors.
Prioritize thoughtful planning and development of your site. A site that seems thrown together won't engage your audience effectively.
3. Check the Expiration Date
Just as you routinely clean out your refrigerator, ensure your website is free of outdated content. If you advertise events or sales that have long passed, you risk losing credibility.
For instance, if a product is described as new but hasn’t been relevant since the Clinton presidency, it's time for an update. Similarly, links referring to outdated issues like Y2K should be removed or replaced.
Regularly review your site to keep it fresh and accurate, enhancing credibility and reassuring customers that your business is current and active.
By focusing on these ecommerce basics, you'll either strengthen your credibility or risk customers questioning if you're still in business. Keep your site up-to-date, accessible, and well-planned, ensuring a positive experience for your visitors.
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