Don t Spam Your Ebay Customers
Below is a MRR and PLR article in category Internet Business -> subcategory Web Hosting.
Don’t Spam Your eBay Customers
How to Keep in Touch Without Overwhelming Your eBay Customers
Maintaining contact with your eBay customers is crucial, but how can you do so without being seen as spamming? There are effective strategies to communicate while strengthening your relationships.
Effective Follow-Up Emails
A series of follow-up emails is a great way to engage with your customers. For instance, I use eBay’s Blackthorne auction processing software. Though it’s not perfect, it simplifies tasks significantly. However, even without such software, you can manage follow-ups on your own.
I ensure communication at every stage of the post-auction process:
1. Payment Received: Notify the customer when their payment is received.
2. Item Shipped: Send an update once the item is shipped.
3. One-Week Feedback Reminder: Inform them after a week that feedback has been posted.
4. Two-Week Satisfaction Survey: Conduct a survey to ensure customer satisfaction two weeks post-shipment.
This approach keeps your business top-of-mind for nearly a month. Rather than complaints about spamming, you’ll likely receive appreciation for your informative updates. I find sending feedback and survey emails on Fridays gets the best response, aligning with weekend auction activities.
Utilizing Email Footers
Include strategic links at the bottom of each email:
- Current Auctions: Direct links to your ongoing auctions.
- Newsletter Sign-Up: Encourage them to join your newsletter for fascinating updates on postal history.
- Blog Visits: Invite them to explore your blog for more insights.
Tracking URLs are useful here, allowing you to measure engagement effectively.
Harnessing the Power of Newsletters
I manage a double opt-in newsletter through a third-party service, alongside eBay’s native newsletter feature, which I use for weekly announcements. These newsletters, together with my emails, help me connect with over 500 people weekly, giving my auctions a significant boost.
Free Power Sellers Course
To learn more, contact Don Schonberg, who brings over 30 years of IT expertise to his current focus on internet marketing. As an eBay Power Seller, he offers a free 11-lesson Power Sellers eCourse at [Best Auction Affiliates](http://www.bestauctionaffiliates.com). For more insights, visit his blog, [Internet Marketing Made Simple](http://www.donschonberg.com).
By adopting these strategies, you can effectively engage with your eBay customers without overwhelming them, building strong, lasting relationships.
You can find the original non-AI version of this article here: Don t Spam Your Ebay Customers.
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