Create A Non Selling Posture...
Below is a MRR and PLR article in category Internet Business -> subcategory Web Hosting.
Embrace a Non-Selling Approach
Introduction
People enjoy buying but dislike being sold to. Despite knowing this, many salespeople still aim to "sell" to prospects. Often, we start by asking questions, but at the first sign of a need, we pounce. This can turn into a barrage of benefits, overwhelming the prospect and creating pressure for both parties.
Overcoming Sales Stigmas
Sales suffers from a reputation damaged by amateurs. Unfortunately, the term "salesperson" often brings negative connotations to mind. It's crucial to acknowledge this stigma and work towards changing it by adopting a non-selling posture. This approach helps build trust and avoids the risky label of "just another salesperson."
The Non-Selling Posture
In previous discussions on differentiating yourself, I touched on adopting a non-selling posture. To avoid the pitfalls of traditional sales tactics, embrace a bit of skepticism. This strategy can foster trust and set you apart from typical sales approaches.
Practical Tips
When speaking with new prospects, try phrases like:
- "I'm not sure we can help you."
- "Our product may not meet your needs."
- "Why are you considering this option?"
- "We help companies like yours, but I'm unsure if we can do the same for you."
Though these might feel awkward at first, new strategies often do. However, adopting this approach can reduce the defensiveness of prospects and ultimately improve your success rates. And remember, the more you practice, the more natural it will feel.
Conclusion
Testing a non-selling posture can be a powerful way to connect with prospects without pressure. While it might seem counterintuitive, it often leads to stronger relationships and better outcomes. Try incorporating these tactics in your next call and see the difference it makes.
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