How to Make Visitors Add You to Their Favorites

Below is a MRR and PLR article in category Internet Business -> subcategory Web Design.

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How to Encourage Visitors to Add Your Website to Their Favorites


Overview


To ensure visitors keep returning to your site, it’s crucial to get them to add your website to their favorites, also known as bookmarks. This makes your site easily accessible, giving you a free spot in their browser menu. But how can you achieve this?

Simplify the Process


The option to add a site to favorites is often hidden and overlooked. Increase the chances of being bookmarked by providing a clear "Add this Site to Favorites" link at the top of your page. This not only makes it convenient but also draws attention to the browser's bookmarking feature, prompting users to consider saving your site.

Craft a Memorable Title


Once bookmarked, your site’s title is the key identifier for users. Ensure the title clearly reflects your site’s name and purpose. It should be specific enough to stand out but concise enough to avoid truncation.

Monitor Bookmarked Traffic


Identifying visitors who return via bookmarks can be tricky, as referrer data often appears blank. To track this, direct users who bookmark through your link to a specific URL, like www.example.com/bookmark. However, this method isn't foolproof, as not all users will use your link.

Promote Regular Updates


Give users a compelling reason to return by highlighting your website’s update frequency. Mention "updated weekly" or display the last update date prominently. This encourages users to bookmark knowing they’ll find fresh content.

Consider Being Their Homepage


For even more visibility, encourage visitors to set your site as their homepage. This means your site will be the first thing they see when opening their browser. While this is more complex than bookmarking, especially as it varies by browser, providing clear instructions can help. For Internet Explorer, you can create a link that automates this process. For other browsers, guide users through setting it manually via their preferences menu.

To become someone’s homepage, offer more than just your content. Include features like local weather updates or a search box integrated with a popular search engine. This added value can make your site a preferred starting point for users.

By implementing these strategies, you can increase the likelihood that visitors will not only bookmark your site but also keep returning to it.

You can find the original non-AI version of this article here: How to Make Visitors Add You to Their Favorites.

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