Classic printing reminiscing

Below is a MRR and PLR article in category Internet Business -> subcategory Web Design.

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Revisiting Classic Printing Styles


Summary: A Journey Back to Timeless Printing Choices

When it comes to selecting the right material for your business card, it's just as crucial as choosing the perfect logo. While trendy materials?"like plastic?"may be in vogue today, they might not stand the test of time. Therefore, opting for classic, time-tested card stock often makes more sense unless your industry thrives on constant change.

The idea of using a plain white card seems straightforward, but some materials should be avoided. One of the cheapest options is pulp board, which feels rough and is usually left for stock tickets and cost-cutting internal jobs. This material gives off an impression of being cheap, which is far from the message you want your business card to convey.

An upgrade from pulp board is the calendared card, which is compressed for a smoother finish and slightly more weight. However, it's worth noting that these are often used in free business card offers, which might not align with your brand image.

For those who distribute business cards in large quantities, such as hairstylists or taxi drivers, coated cards might be ideal. Available with a gloss or satin finish on one side, they present a polished look. A fully coated option, known as quality art board, offers a more premium feel but comes at a higher cost.

Textured cards offer another alternative without being pricey. The narrow ridges embedded in the stock give a thicker feel and a classic appeal, often favored by professionals like lawyers and architects. However, keep in mind that logos and text may not stand out as much on these surfaces, and some printers consider this style outdated.

By choosing the right material, you not only ensure your business card looks professional but also timeless.

You can find the original non-AI version of this article here: Classic printing reminiscing.

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