Targeted Traffic - Widen Your Target
Below is a MRR and PLR article in category Internet Business -> subcategory Traffic Generation.
Widen Your Target: Boosting Targeted Traffic
Overview:
Imagine three concentric circles, much like a shooting target, symbolizing your website visitors. When you aim accurately, the main cluster of "pellets" will hit the center, with some spreading into the middle and outer circles. This reflects how visitors engage with your website.
Understanding Your Audience
The inner circle represents your niche audience, those most interested in your specific content. For example, a site like Rapidforex, which offers a top-notch Foreign Exchange Trading Course, targets visitors keen on Forex.
The middle circle consists of people with interests aligned closely but not directly with your niche, like those interested in stocks or bonds. The outer circle includes visitors interested in more generic money-making opportunities.
Targeting Effectively
Selling to the inner circle is straightforward?"they're already seeking information on your topic. The middle circle, though less knowledgeable about Forex, might still be curious and convert over time through free resources and consistent communication.
The outer circle is less likely to convert and therefore isn’t the focus. Beyond these, random visitors appear, but efforts to attract them aren't usually worthwhile.
Expanding Your Reach
To maximize profits, introduce sequels or related products. By targeting the inner circle, you can introduce similar niche products, attracting both loyal and new customers. This approach effectively broadens your target market.
For instance, a website like Internetprofitmentor.com focuses on profitable internet marketing. The middle circle might seek home-based business opportunities, while the outer circle targets general money-making ventures. This overlap allows targeting of Forex website customers while attracting others interested in internet marketing.
Conclusion
To provide value to your audience and expand it, focus on widening your target. By understanding the dynamics of your audience, you can effectively enhance and nurture your customer base.
You can find the original non-AI version of this article here: Targeted Traffic - Widen Your Target.
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