Is Directory Submission Obsolete

Below is a MRR and PLR article in category Internet Business -> subcategory SEO.

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Is Directory Submission Really Obsolete?


Summary

While many believe directories have lost their relevance, they remain a vital component of link building for new websites. Although their SEO value has diminished, directories still offer important benefits.

Article Body


In the world of digital marketing, directory submissions might seem outdated. Many recall sites like BlueFind and question if Google even values directories anymore.

It's true that directories don’t hold the same SEO weight as they did years ago. However, they still play a crucial role in link building for new websites. While you shouldn't rely on directories solely for PageRank, they can drive relevant traffic, making them a viable marketing channel. If a directory listing leads to traffic, it’s still worth considering for SEO.

Instead of asking, "Should I submit to directories?", the real question is, "Which directories should I submit to?" Your focus should be on directories that:

a) Drive traffic, or
b) Are seen by major search engines as editorial endorsements of quality.

Interestingly, Google's Webmaster Guidelines reference both the Yahoo Directory and The Open Directory (DMOZ), suggesting they recognize links from these directories as quality endorsements. These links help sites gain traction and rank well in Google's results.

Beyond Yahoo and DMOZ, there are other reputable directories like Best of the Web, MSN bCentral, Gimpsy, and Business.com. Their editorial standards likely earn them trust from search engines. Be cautious of directories selling sitewide links, as this can damage their credibility with Google.

What about less prominent directories? While they might not drastically boost your Google rankings, they remain efficient for building rankings on MSN and Yahoo. Diversifying your link-building strategy beyond Google can be beneficial, allowing you to leverage these second-tier directories effectively.

In conclusion, directory submission should still hold a place in your link-building strategy. If your goal is to rank high on Google, focus on top-tier directories. For MSN and Yahoo rankings, cheaper submissions to lower-quality directories can be effective. If you aim to rank across all major search engines, a combination of both approaches is ideal. Don't dismiss directories just yet?"they still have value to offer!

You can find the original non-AI version of this article here: Is Directory Submission Obsolete .

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