Free Search Engine Optimization SEO tips - step by step
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Free Search Engine Optimization (SEO) Tips - Step by Step
Summary:
This guide provides essential tips on search engine optimization, submission, and link building.
Keywords:
Search Engine Optimization, SEO firm, SEO specialist
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With countless websites on the internet, promoting and optimizing your site is crucial. Visibility to search engines is key, especially for new websites. If hiring a search engine optimization service is not feasible, follow these straightforward SEO tips to enhance your site's ranking.
Step 1: Analyze Your Competition
Begin by examining your competitors. Study the web pages that rank in the top 10 on Google for your targeted keywords to understand their strategies:
- Analyze the top ten sites in your niche.
- Identify their keywords.
- Review their source code and meta tags.
- Examine keyword density, comment tags, alt tags, and title tags.
- Check their internal and external links.
- Assess the link quality and popularity of sites linking to them.
- Count the number of their pages.
This analysis helps you gauge whether surpassing your competition is feasible.
Step 2: Enhance Your Website with Quality Content
Ensure your content aligns with the keywords in your meta tags. Irrelevant content won't boost your SEO rankings.
Step 3: Choose the Right Keywords
Analyze your competition but avoid using identical keywords and descriptions. Use tools like Overture and WordTracker to discover effective keywords.
Step 4: Create the TITLE Tag
The TITLE tag is crucial as it's part of your website's head section, utilized by many search engines. Keep it short (about 14 words), descriptive, and precise. It appears on the search engines' first line.
Step 5: Create the DESCRIPTION Tag
This meta tag describes your webpage's content:
- Keep it under 120 characters.
- It's for search engines, not visible to viewers.
Step 6: Create the KEYWORD Tag
- Use crucial keywords representing your website.
- Limit to five keywords separated by commas.
- Each keyword should consist of 1-3 words.
Step 7: Create the ROBOT Tags
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Step 8: Prepare Your Website for Submission
Ensure your website is error-free before submission:
- No broken links.
- Correct spelling.
- Aesthetic design.
- Proper HTML tags.
- Include a sitemap.
Step 9: Submit Your Website to Search Engines
Submit your site to major search engines to increase traffic. Submit for free to platforms like Google, Yahoo, and more. Listings in directories like DMOZ and Yahoo Directory add significant value.
Step 10: Build Link Popularity (Off-page Optimization)
Increase your site’s link popularity, crucial for top rankings. Achieve this by creating quality non-reciprocal and reciprocal links from related sites, directories, blogs, and forums.
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Robert Toth, offering SEO and link building services since 2002, currently runs the Alexia Search Engine Optimization firm.
You can find the original non-AI version of this article here: Free Search Engine Optimization SEO tips - step by step.
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