Contracting out SEO Article Writing
Below is a MRR and PLR article in category Internet Business -> subcategory SEO.
Contracting Out SEO Article Writing
The Importance of Outsourcing SEO Content
In a recent discussion on WebmasterWorld, when asked how members would utilize a team of 10 for website promotion, a unique perspective emerged. One member suggested assigning nine people to write articles and one to handle linking.
Why Articles Matter
Articles are invaluable for building theme-related one-way links and creating linkable content. Pricing varies, but typically, you can find freelancers willing to write 400-500 word articles for around $10. This makes article writing a prime candidate for outsourcing, or more aptly, outtasking.
The Benefits of Outsourcing
Outsourcing allows you to purchase services as needed without worrying about payroll or providing resources like computers and desks. While a freelancer focuses on researching and writing, you can concentrate on other important tasks. Many freelancers belong to larger groups, giving you access to a broad range of expertise and resources.
Common Misconceptions
A major misconception is believing you can simply delegate the task and expect perfect results. Success requires effort and collaboration.
Example: Managing a 10-Article Project
Before collaborating with my partners in the Philippines, I conduct thorough keyword research to create engaging titles and content. This usually results in 6-8 potential article titles. Recognizing that not all articles achieve syndication, I explore various article syndication sites to determine popular topics and tone.
I decide on the appropriate format?"whether it should be an informative piece or a "how-to" guide with actionable bullet points. Once this framework is established, I request a few sample articles to ensure everything aligns with expectations.
It's crucial to specify originality upfront and occasionally verify compliance. As trust builds with a freelancer, monitoring can become less frequent but remains essential.
Avoiding Software for Content
Beware of software that scrapes content and generates articles automatically. From my experience, it’s faster and more effective to write or hire someone than rely on such tools. Automated rewrites might temporarily succeed in search engines, but they often leave detectable footprints.
Balancing Price and Turnaround Time
Freelance writers often juggle multiple contracts, balancing workload and cash flow. Be prepared for longer turnaround times at lower prices, or faster delivery at a premium.
Price Considerations
Avoid choosing services based solely on price. Review the freelancer's work and choose based on quality and style, then consider costs. Teams, which often include diverse perspectives, may warrant slightly higher prices.
Assessing Qualifications
Qualifications should align with your needs. I prefer newspaper writers for their ability to craft compelling headlines and engaging articles, ideal for my sites. Other sites might find novelists or technical writers more suitable.
Outsourcing isn't just about delegation?"it's about strategic management. With the right approach, managing freelancers can significantly boost productivity and reduce costs.
You can find the original non-AI version of this article here: Contracting out SEO Article Writing.
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