6 Steps To Picking Profitable Adsense Keywords

Below is a MRR and PLR article in category Internet Business -> subcategory PPC Advertising.

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6 Steps to Choosing Profitable AdSense Keywords


Summary

Finding the best keywords for your AdSense ads isn't simple. The key to making AdSense profitable lies in identifying high-profit, low-competition keywords. After experimenting with various strategies, I've outlined a method to discover these lucrative keywords. While not perfect, this process is effective when carefully analyzed and applied.

Steps


Step 1: Research High CPC Keywords

Begin by researching keywords within your niche that have a high Cost Per Click (CPC) value. Use tools like Google Adwords Keyword Planner to compile a list of niche-specific keywords. Export these keywords as a CSV file, then input them into Google’s Traffic Estimator (an Adwords account is required). This tool provides estimates for daily clicks and average CPC for each keyword. Save this information for future reference.

Step 2: Estimate Maximum Earnings

Multiply the average CPC by 30% to estimate your potential maximum earnings per click. Ideally, the average CPC should remain high across the 2nd to 8th positions. If it drops significantly after the 3rd position, your potential AdSense earnings might suffer.

Step 3: Use Adword Accelerator

Utilize a tool like Adword Accelerator to estimate CPC values for the top eight ad positions. This tool helps you see how CPC values decrease after the first position. Consistent CPC values across positions indicate a potentially profitable keyword.

Step 4: Determine Ad Positions

Identify which AdSense ads occupy which positions. Search for your keyword on Google to see the order of ads in search results. Alternatively, use Adword Accelerator, which shows dynamically generated Adwords ads for a specified keyword. If an advertiser has used "Adwords for Content," these will be the AdSense ads displayed on websites.

Step 5: Verify Advertiser Consistency

Compare the ads found in step 4 with results from the keyword check function at [AdSenseCheck](http://www.adsensecheck.com). If the advertisers match, you likely have a profitable keyword. If not, the advertiser might be using a different advertising strategy that doesn’t rely on "Adwords for Content," indicating the keyword might not be profitable.

Step 6: Attract Traffic

To drive traffic using Adwords, incorporate high-scoring keywords from this evaluation into your AdSense ads and use lower CPC keywords for your Adwords campaigns. Your profit will come from the difference between AdSense earnings and Adwords costs.

For search engine optimization, select keywords with the highest Keyword Effectiveness Index (KEI). KEI is determined by the ratio of keyword searches to competing sites. High KEI combined with a strong evaluation score will maximize profitability.

By following these steps, you'll be well on your way to selecting profitable AdSense keywords that can significantly boost your earnings.

You can find the original non-AI version of this article here: 6 Steps To Picking Profitable Adsense Keywords.

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