Working The Web
Below is a MRR and PLR article in category Internet Business -> subcategory Other.
Embracing the Digital Age: The Importance of Having a Website
Summary
Bill Gates once stated that any business lacking a “dot com” by the year 2000 isn’t truly in business. While this might have seemed far-fetched five or six years ago, it's clear today that the Internet is fulfilling all the predictions made by experts. Last Christmas, 7.8 million people shopped online, generating $4.1 billion in sales. This year, we expect that number to exceed 24 million. However, many Black business owners still question whether websites are effective for their ventures. Experts affirm they indeed are.
Article Body
The number of Black-owned businesses successfully tapping into the power of the Internet is consistently growing. Patrick McElroy, a former website architect and creator of the search engine and directory World Wide, is actively examining the expanding presence of the Black community on the web. He emphasizes, “This is not a fad. It's a proven medium that will become an ingrained part of our culture.” According to Intelliquest, 83.4 million adults aged 16 or older were online as of April this year, with Nielsen predicting this will rise to 132.7 million by 2000.
The vastness and complexity of the World Wide Web can make starting out seem daunting. Rest assured, you don’t need to be a tech expert to get involved. It’s easier now than ever, and the benefits are substantial. Over two years, the Prom Guide site has been online, and Bowen has invested less than $5,000 for its creation, tweaking, and maintenance. Initially, he relied on a designer, but like many aspiring online entrepreneurs, he learned about development and now handles much of the site’s upkeep himself.
A major advantage often overlooked is competitive power. In the high-tech solutions field, clients frequently ask for proposals or bids from integrators. Without a website, you might be out of the race. Companies with well-crafted websites are taken more seriously than those without, allowing them to reach new markets, build alliances, and create new revenue streams. Indeed, a smart website requires investment, but the returns are undeniable.
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