Want To Make Money Online Market A Service To Businesses
Below is a MRR and PLR article in category Internet Business -> subcategory Internet Marketing.
Want to Make Money Online? Market a Service to Businesses
Summary
When my neighbor, Don, strolled over to announce his retirement, he surprised me by saying, "I'm not ready for the golf course. I want to make a living online. What can I sell?" This is a common question for those of us eyeing the potential of online income. Many try their hand at selling products online, only to find it challenging to attract visitors and even tougher to convert them into customers.
The Right Approach
The main obstacle is that most people attempt to sell directly to consumers. This market is still in its infancy, with only a small fraction of retail sales happening online. Although consumer sales will likely grow, for now, the smarter move is to focus on businesses. Business-to-business sales are massive, dwarfing consumer sales by a large margin. If you want to tap into these profits quickly, consider offering products or services that businesses need.
Why Services Over Products?
You might think selling products to businesses is the answer, but there’s a catch. Products often require mass distribution to be profitable, and competition is fierce. Many buyers will simply head to the main corporate site to make their purchases.
On the other hand, selling services to businesses is a more attainable strategy. Unlike products, services are not easy to mass produce, and competition is often limited. Offering specialized or unique services can set you apart, and because services require skilled labor, you can charge premium rates.
Discover Your Niche
Even if you think you're not an expert in anything sellable online, you'd be surprised. Take a moment to list all the tasks you've been paid for in your career, as well as skills friends or neighbors have valued. What services could you provide digitally?
- If you’ve managed bookkeeping for a company, you could offer this to smaller online businesses that lack the resources.
- If you’ve created newsletters, your desktop publishing skills could serve the demand for e-messaging campaigns and web content.
Leveraging Skills and Connections
My neighbor Don believed his law enforcement background wouldn’t translate well online. However, he realized he had valuable connections and local knowledge that businesses needed. If you’re in a similar situation, partner with someone who has a marketable service. Many experts lack the time or know-how to market themselves online?"representing them can earn you a commission.
Building Your Online Presence
Create a website with useful articles for business customers to showcase your expertise. Include testimonials from satisfied clients, using their full names and business details to build credibility. Offer a monthly email update with industry news and a subtle pitch for your service.
Conclusion
Selling a service to businesses is one of the most cost-effective ways to enter the online income world. It's also a direct route to accessing the vast sums flowing between businesses. With the right approach and a bit of creativity, you can carve out a niche and earn a successful living online.
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