Is Your Tracking Url Costing You Sales
Below is a MRR and PLR article in category Internet Business -> subcategory Internet Marketing.
Is Your Tracking URL Costing You Sales?
Summary
Experienced marketers know that using tracking links can decrease the click-through rate of ads.Article
Did you know that your tracking URL might be costing you sales?
It's true. Seasoned marketers have observed that tracking links tend to lower the click-through rates of ads. Think about it: how often do you click on a link that looks like random gibberish?
Trust is fundamental on the internet. If your link doesn't appear trustworthy, people are less likely to click on it. Ask yourself: does a string of random letters and numbers seem reliable?
Another issue with tracking URLs is their limited lifespan compared to the long-lasting nature of ezine ads. You don't want to miss out on future visitors because your tracking link expired.
Using your main website address or a subpage appears more trustworthy and memorable. This way, people who miss your original ad might still find you later. Remember, a simple URL like BoatsRus.com is easier to recall than a complicated tracking link.
You might wonder how to track clicks while promoting your website directly. Fortunately, there's a straightforward, free solution.
Create a redirect page.
This approach lets you promote your main URL and track clicks with a unique page. You can even make the URL more appealing, like boatsrus.com/classicboats.php.
While creating unique landing pages for each ad could be time-consuming, it's easier to use a redirect script on a single page. This script loads your chosen sales landing page.
With this method, you can track clicks without losing customers to awkward tracking URLs. You'll always have full control over the URL, allowing you to change the redirect destination at any time. If you decide to remove the redirect, visitors will still reach your site. It's an ideal tracking system and works wonderfully for affiliate links.
You can find the original non-AI version of this article here: Is Your Tracking Url Costing You Sales .
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