Mortgage Lead Companies The Right One for You.
Below is a MRR and PLR article in category Finance -> subcategory Mortgage.

Finding the Right Mortgage Lead Company for You
Overview
As a loan officer or mortgage broker seeking mortgage leads, you have several options to consider, each with its distinct advantages.
Budget Considerations
First, evaluate your budget. If funds are tight, look for lead companies that allow low minimum deposits, typically around $100, to get started.
Types of Leads
1. Exclusive Leads: Sold only once, these leads go exclusively to you.
2. Non-Exclusive Leads: These are sold up to five times, meaning you’ll compete with other loan officers for the business.
Popular Buying Methods
- Cherry Picking: Review leads before purchasing to ensure they meet your needs.
- Real-Time Leads: Delivered immediately to your email after a customer submits an application. You can set filters based on criteria like loan type, amount, and credit rating to ensure quality.
Avoiding Low-Quality Leads
Stay clear of recycled or "junk" leads, which have been repeatedly sold. These typically offer low conversion rates.
Selecting the Best Lead Company
1. Research: Conduct thorough research on potential lead companies.
2. Customer Service: Engage with customer service representatives to ask detailed questions. Quality service often reflects the quality of leads you’ll receive.
By considering these factors, you’ll be better equipped to choose a mortgage lead company that aligns with your needs and budget.
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