Close More Loans With a Personal Blog
Below is a MRR and PLR article in category Finance -> subcategory Loans.
Close More Loans with a Personal Blog
Summary:
For loan officers and mortgage brokers, leveraging every available marketing tool is crucial to effectively reach potential clients.
Key Topics:
Sales, Marketing, Loan Officer, Mortgage, Leads, Telemarketing, Skills, Training, Blog, Selling, Internet Mortgage Lead
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Loan officers and mortgage brokers must utilize all marketing avenues to connect with prospective clients, especially when licensed in multiple states. If you're based in Phoenix, Arizona, engaging a client in Fargo, North Dakota, can be challenging. This is where the internet becomes indispensable, and you don't need a computer science degree to harness its power.
Customers appreciate associating a face with a name, but sending personal photos via email isn’t advisable. Instead, a personal blog is an ideal solution.
Creating a blog is surprisingly easy and doesn’t require technical expertise. In about five minutes, you can set up a blog on platforms that offer free services. These are readily accessible through major search engines, and you can personalize your URL and choose from a variety of templates to reflect your style.
On your blog, include a photo and a brief biography to help clients get to know you. Detail your products and services and highlight how they benefit customers.
After setting up your blog, integrate its address into your email signature, allowing recipients to learn more about you. It serves as an excellent talking point and impresses potential clients.
Additionally, print your blog address on your business cards and encourage potential customers to visit it. Whenever you share your phone number, include your blog address as well.
A personal blog not only builds your credibility but also provides a fun and invaluable way to connect with clients, enhancing their comfort level with you.
You can find the original non-AI version of this article here: Close More Loans With a Personal Blog.
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