Lance Armstrong Partners With American Century

Below is a MRR and PLR article in category Finance -> subcategory Investing.

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Lance Armstrong Teams Up with American Century


Summary

Lance Armstrong, seven-time Tour de France champion, is joining forces with American Century Investments to inspire investors to actively engage in securing their financial futures.

Article


American Century Investments has partnered with cycling legend Lance Armstrong to inspire investors to take proactive steps toward securing their financial futures.

Through a dynamic campaign featuring Armstrong and the slogan "Put Your Lance Face On," American Century encourages investors to approach financial decisions with the same focus and determination that Armstrong used to overcome life's challenges.

"Lance has exemplified focus, discipline, and determination in sports and personal challenges, qualities we believe are essential for successful investing," said William M. Lyons, president and CEO of American Century. "There are striking similarities between the stories of our founder, Jim Stowers, Jr., and Lance, both cancer survivors using their success to positively impact others."

To support investors in achieving their long-term goals, American Century, in collaboration with the Lance Armstrong Foundation, is launching the LIVESTRONG Portfolios. These mutual funds simplify investing and support the foundation's mission of empowering those affected by cancer. American Century commits to an annual donation to the Lance Armstrong Foundation based on investments in these portfolios, without passing on the cost to investors.

"I'm thrilled about this partnership with American Century Investments," Armstrong shared. "It's a great fit considering my dedication to improving lives through health and fitness, alongside American Century's commitment to financial well-being. Together, we aim to motivate and inspire investors to make every financial decision count."

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