Citibank - Large Established and Still Accommodating
Below is a MRR and PLR article in category Finance -> subcategory Credit.

Citibank: A Global Giant That Still Values Individual Customers
Overview
Even as one of the world's largest banks, Citibank remains dedicated to serving individual account holders effectively.
Citibank at a Glance
Citibank stands as a formidable entity in the banking and credit industry. With a history dating back to 1812, it reported year-end assets of $1.5 trillion in 2005, employed 300,000 people, and earned over $25 billion that fiscal year. Such a legacy offers both stability and immense capability.
Extensive Credit Card Options
Citibank offers a wide variety of credit cards under Visa and MasterCard, covering rewards, value, small business, and student cards.
Reward Cards
These range from fuel rebates to travel points for frequent guests at Hilton hotels. A notable offering is the Citi Driver's Edge Visa Card for College Students. All cards include perks like free online account management, identity theft protection, and zero liability on unauthorized purchases.
Value Cards
Citibank's value cards offer attractive basic rates without the usual gimmicks. For example, the Citi Platinum Select MasterCard features no balance transfer fees, a 0% APR for a year, and a standard APR of 10.99%. The prestigious name alone promises credibility and reliability, ensuring that you'll never face awkward moments trying to use an unrecognized card.
Small Business Cards
Citibank's small business cards come with unique features, rewards programs, and competitive APRs. Options include cards for earning airline miles or simply benefiting from low rates. Many are automatically enrolled in the ThankYou network, allowing customers to earn 10,000 points with their first purchase, equivalent to a $100 reward.
Student Cards
Citibank's student cards are accessible without a cosigner. The MTVU Platinum Select Visa Card for College Students particularly stands out, rewarding students for good academic performance with ThankYou points. These points can be redeemed for gift cards and products. Additional rewards apply for timely payments and purchases at restaurants, movie theaters, music, and bookstores.
Conclusion
These offerings represent just a fraction of Citibank's extensive range of products. With a longstanding reputation for meeting consumer needs, Citibank rightfully earns its place as a leading financial powerhouse.
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