Light Vs. Dark In Pricing T-Shirts It Makes A Difference
Below is a MRR and PLR article in category Fashion -> subcategory Clothing.
Light vs. Dark: How Shirt Color Affects Pricing in T-Shirt Printing
Summary:
When it comes to screen printing t-shirts, the color of the fabric plays a crucial role in determining the cost. Opting for a white shirt can lead to significant savings. Here's why.In the world of t-shirt pricing, two primary categories exist: Whites and Darks. White t-shirts are consistently less expensive than their colored counterparts within the same brand and type. This price difference initiates the cost-saving chain in the printing process.
For dark t-shirts, the printing process is more complex. Typically, multiple ink layers are needed to achieve full coverage. This involves an additional step called "flashing," where the initial layer is partially dried using heat to prevent smearing. This step not only adds time to the process but also increases costs. In contrast, most colors can be applied in a single layer on white shirts, often eliminating the need for flashing.
Moreover, printing on dark shirts often requires a white underbase. Light and bright colors don't show up well on dark fabric. To resolve this, a white ink layer is applied and flashed before the final color is added. This not only incurs the flashing charge but also adds to the cost by introducing another ink color.
While dark shirts can certainly feature beautiful, striking designs, if keeping costs low is your priority, designing for white shirts is the way to go.
You can find the original non-AI version of this article here: Light Vs. Dark In Pricing T-Shirts It Makes A Difference.
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