Why is everyone on about xml

Below is a MRR and PLR article in category Computers Technology -> subcategory Other.

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Why is XML So Popular in IP Telephony?


Overview


In today's IP-driven world, what resembles a traditional telephone handset is actually a sophisticated computer. For instance, Alcatel IP handsets function as simple terminals controlled by a presentation server, while Cisco IP handsets are akin to PCs. Their primary limitation lies in the display's size and type, with the telephone interface acting as a web browser. These IP phones offer versatility, fitting into spaces unsuitable for PCs and serving as both communication tools and fashion accessories.

Evolution of IP Handsets


Traditionally, phone handsets served only as communication devices. However, with the rise of IP technology, these devices have transformed. Ghost Software, specializing in offshore software development, leverages various IP platforms for both Computer Telephony Integration and Voice over IP. This makes IP handsets invaluable in diverse settings like retail environments, reception areas, hospitals, and schools.

XML and Its Applications


XML drives numerous applications on these handsets. Initially, XML populated browsers with content like Yellow Pages, stock prices, and weather updates. While visually appealing, these uses didn't justify the higher hardware cost. Through research, we've identified specific telephony and vertical market applications that make purchasing an IP handset worthwhile.

Core Applications


1. SMS from Landline: Send SMS messages from a landline to multiple mobile devices. Particularly effective with Alcatel's IP Touch range due to its built-in QWERTY keyboard, this integrates SMS into standard business communications effortlessly.

2. XPOP: A screen pop application, XPOP captures caller numbers and queries databases to display caller information on an XML phone browser. It also allows one-click dialing directly from contact management databases.

3. Outbound Dialer: While some businesses desire predictive dialing, a simple, cost-effective dialer that allows login/logout, reschedules calls, and logs call outcomes (e.g., sale made or brochure sent) is sufficient for most.

4. ShortEmail: Sending and receiving emails on an IP handset is straightforward yet invaluable in locations where PCs aren't feasible, such as hospital wards.

Vertical Market Applications


These specialized applications vary widely. Some examples include:

1. Library System: Display book availability on an IP handset, allowing students to check and reserve books easily.

2. Hospital Case Notes: An application that tracks patient case notes across wards, broadcasting their location for easy retrieval.

3. Hospitality Management: Staff can enter a pin code when cleaning rooms or order room service directly from their handset.

For businesses unsure of their needs, demo applications with basic features can be created swiftly. These serve as prototypes to gather feedback and identify specific requirements.

For more information, feel free to contact Ghost Software at enquiries@ghost-software.com or through any of their local offices.

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