Why use URL shorteners
Below is a MRR and PLR article in category Computers Technology -> subcategory Networks.
Why Use URL Shorteners?
Overview
URL shorteners simplify web addresses, making them easier to type and preventing formatting issues. However, they can obscure the destination, posing potential risks. Here’s how you can use them wisely and avoid surprises.
The Purpose of URL Shorteners
You’ve likely encountered URLs like [http://tinyurl.com/2gj2z3](http://tinyurl.com/2gj2z3). These short links redirect you to another web page. But why use them, and are there any drawbacks?
A URL, or Uniform Resource Locator, is the technical name for a web address. While some URLs are straightforward, like http://www.somesite.com, others?"especially those from database-driven sites?"can be lengthy and full of complex characters. They are tough to type from print or can become corrupted in emails or blog posts due to word-wrap.
A URL shortener transforms these unwieldy addresses into short, manageable ones. This is especially useful for print articles, ads, emails, blogs, and forums where you might need a more compact link.
Potential Risks
The main concern with short URLs is that they conceal the real destination. This allows individuals to post seemingly harmless links that could direct users to malicious sites, potentially leading to spyware infections or other issues.
Enhancing Safety
Some URL shortening services address this issue. For example, TinyURL.com offers a preview feature that reveals the target address before redirecting. However, users must type "preview" before the short URL or configure this setting on the TinyURL site. Without this knowledge, users could still be deceived.
An ideal shortener would block links to harmful sites and always display a preview page, showing users where they’ll be directed. Platforms like xaddr.com use blacklists to prevent linking to spam-advertised sites, and their preview page includes McAfee's Site Advisor for checking the destination's safety.
Conclusion
When you need to share a long web address, consider using a URL shortener. To ensure users feel safe clicking on your links, choose a service that prioritizes security by offering previews and blocking harmful sites.
You can find the original non-AI version of this article here: Why use URL shorteners .
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