Nokia trials mobile TV in Sweden
Below is a MRR and PLR article in category Computers Technology -> subcategory Communications.
Nokia Launches Mobile TV Trial in Sweden
Summary:
Nokia has introduced a DVB-H pilot in Stockholm, Sweden, in collaboration with Teracom. They will utilize the Nokia Mobile Broadcast System 3.0.
Article:
Nokia has announced the commencement of a commercial DVB-H pilot project in Stockholm, Sweden, partnering with Teracom. This trial will feature the Nokia Mobile Broadcast System 3.0 alongside Nokia N92 mobile TV devices. Running from October to December 2006, the pilot involves 400 participants.
The collaboration includes key players such as ATG, Boxer, Nokia, Sveriges Radio, Sveriges Television/UR, Telenor, and Teracom. Participants will have access to fourteen TV channels and four radio channels within Stockholm, backed by a network designed for robust indoor and outdoor coverage. The goal is to gauge Swedish consumer interest in commercial mobile TV broadcasts.
Content for this initiative will be provided by ATG, Boxer, Sveriges Radio, and Sveriges Television. The trial leverages the Nokia Mobile Broadcast Solution 3.0, with Teracom managing the network and platform operations.
Sigurd Leth, Nokia Nordic’s Multimedia Director, expressed confidence in DVB-H technology and its potential for mobile TV in Sweden: "We are excited to demonstrate the significant capabilities and appeal of broadcast mobile TV."
DVB-H technology enhances existing networks, optimizing both capacity and quality. It delivers terrestrial digital broadcasts, voice telephony, and internet access on a single device, opening new business avenues for mobile service providers, content creators, broadcasters, infrastructure suppliers, handset manufacturers, and technology developers.
This marks Nokia's second DVB-H mobile TV pilot in Sweden. Recently, Nokia also initiated a contract with TeliaSonera Sweden for a comprehensive DVB-H pilot system, incorporating the Nokia Mobile Broadcast System 3.0 and Nokia N92 devices, supported by Nokia’s expertise in hosting and systems integration.
Feedback from previous mobile TV pilots has been encouraging. Studies in Finland, the UK, Spain, and France indicate strong consumer interest and provide insights into future commercial mobile TV business models.
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