To The Salesmen Who Have Prejudged Me... I Want You To Know The Costly Mistakes You Made
Below is a MRR and PLR article in category Business -> subcategory Sales.
To the Salespeople Who Prejudged Me: Here’s What You Missed Out On
Introduction
Many salespeople make the mistake of judging potential clients based on appearances, such as what car they drive or the house they live in. Having experienced this firsthand, I want to share how costly such assumptions can be. To the two salesmen who dismissed me?"I hope you're reading this. You have no idea what you lost.
Our Move and New Beginnings
My husband and I recently moved from the East Coast to the West Coast, starting fresh in a new city. We launched a marketing company and soon after, a printing plant. As our hard work began paying off, we decided it was time to buy a new home. We found a stunning two-bedroom house, complete with an in-floor spa and an atrium skylight. It truly was a dream home.
A Missed Opportunity in Interior Design
While exploring model homes, I fell in love with stylish interior shutters. I noted the design studio responsible and decided to visit with my husband. Admittedly, after a long day at work, we looked casual in our jeans and sweatshirts, but we were clean and presentable.
As we entered the studio, a man from the back dismissively labeled us as "just walk-ins." Nonetheless, we expressed interest in having someone measure our windows for shutters. Without mentioning price, I conveyed exactly what I wanted. The salesperson, with a condescending tone, remarked, "They’re expensive, you know." I assured him it was no issue.
The following day, he called, astonished and eager to take on our entire decoration project after seeing our home. While I did purchase the shutters, his initial attitude cost him the bigger job?"and a significantly larger sale.
The Car Showroom Incident
On a whim one evening, we decided to buy a new car. Dressed business-casual, we visited a Cadillac dealership where I spotted my dream car?"a turquoise Eldorado. The lone remaining salesman, instead of seizing the chance to make a sale, suggested we return the next day for a test drive as they were closing soon. Unimpressed, we crossed the street and purchased a Lincoln Town Car instead.
Conclusion: Don’t Judge a Book by Its Cover
Prejudgment?"forming an opinion without all the facts?"can lead to missed opportunities. You can often tell a lot about someone's character by how they treat those they assume can't benefit them. In both scenarios, assumptions led to missed sales. So, don’t dismiss someone based on outward appearances?"it could be your commission that suffers.
You can find the original non-AI version of this article here: To The Salesmen Who Have Prejudged Me... I Want You To Know The Costly Mistakes You Made.
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