Keeping Sales Simple

Below is a MRR and PLR article in category Business -> subcategory Sales.

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Keeping Sales Simple


Overview


Working in the dynamic world of sales often means facing the pressure of meeting daily, weekly, monthly, or quarterly targets. This pressure can cause us to overlook the foundational elements that contributed to our initial success.

Staying Focused


When delivering a sales presentation, maintaining a professional appearance and having thorough product knowledge are crucial. However, it's important not to forget that sales should be enjoyable!

A Personal Story


I recall managing a bank branch located inside a supermarket, a setup known as in-store banking. We had daily targets driven by units and dollars in a fast-paced environment. Every possible sales technique was employed, including the basics.

One afternoon, a woman called, mentioning she was new to the area and searching for a bank. We had a pleasant conversation where I detailed our offerings, from free checking accounts to premium products. She thanked me and said she’d consider us. I made sure to remind her of my name in case she decided to visit.

The next day, she walked into the branch and sought me out, saying she chose us because I was so pleasant on the phone. The key? I was genuinely nice, simply enjoying the conversation and having fun. That genuine kindness made a difference.

The Takeaway


While salesmanship is vital, people appreciate kindness too. Lightening up and having fun can alleviate pressure. Being nice and smiling naturally can be more effective than a strictly professional demeanour, which might come across as insincere or dull.

Conclusion


Starting tomorrow, relieve some of that pressure by rolling up your sleeves, smiling, and having fun. Keep it simple!

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