The 7 Basic Rules Of Proper Presentation Design
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The 7 Essential Rules for Effective Presentation Design
Summary
This article outlines the key principles of visual presentation design that, when followed, ensure your audience can easily grasp your ideas step by step. Remember, visual design is just one-third of a successful presentation, alongside content and delivery. Like a perfect dining experience that combines food, service, and ambiance, visual design is crucial for seamless knowledge transfer.The 7 Rules
7. Ensure Consistency in Text Formatting
Keep your first-level paragraph text the same size on every slide. Second-level text should be smaller and a different color, and avoid going beyond a third level, with text size no smaller than 20 points. Consistent text sizing helps your audience understand the importance of the information presented. Use specific colors for certain data types, like numbers, to help viewers quickly find what they need.6. Avoid Overused Fonts
Limit yourself to two fonts per presentation, but avoid defaults like Times New Roman and Arial. These are overused and make presentations look similar, causing your message to blur together with others. Stand out with unique font choices to make a memorable impact.5. Use Subtle Animations
Animations should introduce concepts one at a time without distracting from the main message. Builds are essential for clarity but should be discreet, helping information flow smoothly without being noticeable.4. Embrace Color with Light on Dark
Color enhances engagement. Just as newspapers have added color to maintain readership, your presentation should use vibrant colors. Avoid overwhelming viewers with black on white; instead, use colors to make your presentation visually appealing and easy to follow.3. Less is More
Especially with graphs and charts, simplicity is key. Avoid overcrowding visuals with excessive data. Focus on key points that your audience will remember. A simplified chart with fewer elements ensures better retention and understanding.2. One Concept Per Slide
Present one idea per visual. Overloading slides with multiple concepts distracts the audience, making it hard to focus and understand your message. Breaking down information into separate slides enhances comprehension and keeps the presentation engaging.1. Engage the Right Brain
Humans process visual elements like colors and shapes more quickly than text and numbers. Use graphics and patterns to convey ideas swiftly. Translating data into visual formats helps your audience absorb information more effectively.By adhering to these principles, your presentations will be more memorable and impactful, ensuring your audience stays engaged and understands your message clearly.
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