So You Got The Sale Now What
Below is a MRR and PLR article in category Business -> subcategory Marketing.
So You Got the Sale, Now What?
Summary
Closing a sale feels fantastic, doesn't it? But did you know you can increase a client's lifetime value with a few simple steps? While they're not secrets, these steps can unlock greater returns when applied effectively.
What to Do After the Sale
Strengthen the Bond
First, congratulate your new client on their decision and reinforce their commitment to work with you. Building a strong bond ensures they’ll want to stay connected with you.
Commit to the Future
Help your client see that you're in it for the long haul, demonstrating your commitment to their needs and future. Share your plans for your ongoing partnership.
Understand Their Decision
Engage with your client by asking why they chose you. Listen actively to gain invaluable insights into your target market. This information will be priceless as you reach out to other prospects.
Consistent Communication
Each time you reach out to thank them, use the opportunity to engage further. Let them know they can contact you anytime with questions. Establish a routine by explaining what they should expect next in terms of your actions and their responsibilities. Clearly outline the results and benefits you will deliver. Set the expectation of a follow-up in 30 days, ensuring you’ll be available even if they don’t reach out first.
Manage Expectations
To avoid unsettling surprises, explain any potential reactions or surprises they might encounter in the first month of using your product or service.
Payment Follow-Up
If you haven’t received payment upfront, have an automatic procedure to handle payment inquiries. This ensures the process is separate from the personal rapport you've established.
Address Concerns
In every follow-up interaction, make it part of your process to uncover any unspoken concerns or doubts your client might have.
Conclusion
By taking these steps, you ensure your clients will never want to leave. Remember, it costs seven times more (in terms of time, money, and effort) to acquire a new client than to retain an existing one. Paying attention to these details is well worth the investment.
You can find the original non-AI version of this article here: So You Got The Sale Now What .
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