Make business simple - Provide and Survive
Below is a MRR and PLR article in category Business -> subcategory Management.
Simplifying Business: Provide and Survive
Summary:
Business boils down to two essential elements: providing a product or service and surviving through profit. Clients are focused on the value they receive for the price they pay, while companies must ensure they cover all costs and make a profit to continue operating.
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The Core of Business: Provide and Survive
By Mike Pagan ?" Straight-Talking Business Speaker
When asked which industry they specialize in, many management consultants and business coaches face the assumption that without specific industry expertise, they can't win clients. However, this is often a misconception. Despite apparent differences, all businesses share common foundations: offer a product or service and ensure profitability.
Businesses might seem as different as a restaurant and a hydroelectric power plant, yet they fundamentally revolve around two elements: product or service and profit.
Client Focus
Clients care about the benefit they receive from a product or service, not the behind-the-scenes complexities. They want X product or service by Y date for the agreed price. How companies manage this is not their concern.
Profit: The Non-Negotiable
Profit ensures a business's survival. Despite strategies like loss leaders or market share grabs, a company must eventually make a profit. Every internal element?"manufacturing, training, marketing?"incurs costs, and understanding these is vital to pricing products or services correctly. A successful business charges enough to cover these costs and create profit, adapting to market conditions.
Specialist vs. Generalist Perspective
Why then do clients often seek industry-specific consultants or coaches? While specialized knowledge is crucial for specific projects, an outsider's objective viewpoint can drive business growth more effectively in areas like motivation and strategy.
For instance, a health and fitness consultant might focus on daily operations, whereas a non-specialist looks at membership growth and service quality, seeing the bigger picture without getting bogged down in specifics like pool maintenance.
Objective Opinions
A non-industry-focused consultant brings a fresh perspective, free from biases tied to minor details irrelevant to overarching goals. Such a perspective helps businesses better meet client needs, ensuring they provide X product or service at Y time for Z price effectively.
Choosing the Right Consultant
Understanding why you seek external advice is essential. Are you addressing a symptom or an underlying issue? Clarifying your goals will guide you to the right support.
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About the Author
Mike Pagan is a thought-provoking keynote speaker focusing on business growth and success celebration. As Managing Director of Breaking Frontiers, he specializes in helping businesses stay focused on their growth strategies with practical, straightforward advice. Visit [MikePagan.com](http://www.mikepagan.com) for free resources and more information.
For inquiries, availability, or bookings, contact Mike at enquiries@mikepagan.com.
Comber House, Union Road, Leamington Spa, Warwickshire CV32 5LT
Tel: +44(0) 1926 450090
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