Women Entrepreneurs Prove It s Not Just A Man s World

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Women Entrepreneurs Prove It’s Not Just a Man’s World


Recently, I had the privilege of speaking at a women’s business association luncheon about entrepreneurship. When I mentioned this to my wife, she humorously questioned why I was chosen to speak to a group of women entrepreneurs.

In her defense, my wife has never been involved in my professional life. She hasn’t read the hundreds of columns I’ve written or attended any of my seminars. However, she trusts that our comfortable lifestyle doesn’t stem from any illicit activities.

Her point was clear: what could a man possibly offer to a room full of insightful women entrepreneurs? To avoid looking uninformed, I decided to research the role of women in business.

Contrary to the outdated belief that it’s a man’s world, women are making significant strides in business. According to the Center for Women’s Business Research, over 10 million women-owned businesses operate in the U.S., employing 18 million people and generating $2.32 trillion in sales. Women start businesses at twice the rate of men, accounting for 28% of all U.S. businesses and 55% of new startups.

It’s particularly fascinating that women are breaking into traditionally male-dominated industries like construction, wholesale trade, transportation, agribusiness, and manufacturing. Over the past 25 years, women-owned firms have doubled, with employment increasing fourfold and revenues rising fivefold.

A key question arises: Do women approach business differently than men? I’m often compared to a bull in a china shop in business settings. Would a female counterpart navigate things differently? Likely with more grace, as my wife would suggest.

Elizabeth Cogswell Baskin, in her book How to Run Your Business Like a Girl, explores how women entrepreneurs leverage unique strengths, including intuition, relationships, and work-life balance.

Trusting Intuition


Women often trust their gut when making decisions. While they gather data, they rely heavily on intuition to guide their choices.

Building Strong Relationships


Unlike the competitive nature men often bring to business, women focus on establishing connections and fostering relationships.

Balancing Work and Life


Many women start businesses to achieve better work-life balance. They prioritize flexible schedules, allowing them to manage both family and career effectively.

Additionally, Baskin advises women not to feel pressured to know everything. Many successful women started their businesses with limited knowledge, and seeking help is not a sign of weakness but a step toward success.

In summary, these insights offer valuable guidance for all entrepreneurs, regardless of gender. To everyone pursuing these paths: here’s to your success!

You can find the original non-AI version of this article here: Women Entrepreneurs Prove It s Not Just A Man s World.

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