McBride and Hallmark Unite to Make Sweet Music

Below is a MRR and PLR article in category Arts Entertainment -> subcategory Music.

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McBride and Hallmark Team Up to Create Romantic Melodies


Summary:
This Valentine’s Day, express your deepest emotions through music when words fall short.

Article:
When words fail to express the heart’s true emotions, music steps in. This Valentine’s Day, convey your feelings with the powerful melodies of Martina McBride.

The Grammy-winning singer has partnered with Hallmark to release "My Heart," an exclusive Valentine’s Day CD. Featuring McBride’s commanding voice, the album includes two new songs, "At Last" and "Together Again," along with six classic tracks. Among these is "Valentine," a celebrated duet with Jim Brickman that climbed to No. 3 on Billboard's adult contemporary chart in 1997.

Throughout her illustrious career, McBride has sold over 13 million albums, achieved 20 top-10 hits, and received more than 70 awards and nominations.

Ann Herrick, integrated marketing manager at Hallmark, expressed excitement about the collaboration, stating, “We are thrilled to work with such a talented and respected artist. McBride’s career is truly soaring.”

Known for featuring prominent artists since the mid-1980s, Hallmark recently collaborated with legendary musician James Taylor for a holiday CD.

McBride shared her enthusiasm, saying, “Partnering with Hallmark, a company renowned for its quality, is an honor. Having my CD in their stores is a dream come true.”

"My Heart" is available from January 24 to February 14 at participating Hallmark Gold Crown stores nationwide. Normally priced at $10.95, it’s offered at $6.95 with the purchase of any three Hallmark cards.

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